Writing content faster and better has always been a challenge, especially when it comes to copywriting, where you need to write words that connect with customers.
But it’s not that easy. It takes time, you have to test a few variations, and then choose the one that works best for your campaigns.
In this AI era, if you’re not using AI properly, you’re already behind. So, to help you write better content for blogs, SEO, and other content needs, I’ve tested several AI copywriting tools that helped me become a more creative, faster, and efficient copywriter.
In this blog, I’ve shared 17 of the best AI copywriting tools that I feel are worth trying and are also popular across industries.
Quick Comparison: Top AI Copywriting Tools in 2025
If you’re short on time or need a quick overview of the top AI copywriting tools, then here’s what I picked after thorough research.
These tools are based on ease of use, quality of output, speed, and the in-demand features every copywriting tool should have. Here’s the list:
AI Copywriting Tools | Best Use Case | Pricing | My Rating (Out of 5) |
---|---|---|---|
Copy.ai | Short-form content & ads | Free plan available | 4.5 |
Writesonic | SEO & blog content | Starts at $39/month + Free Trial | 4.3 |
Jasper | Teams & brand voice | From $39/month | 4.6 |
Rytr | Budget-friendly copy | Free Plan & Paid from $7.5/month | 4.1 |
Hypotenuse | E-commerce descriptions | From $150/month | 4.2 |
Anyword | Conversion-focused copy | From $39/month | 4.4 |
Describely | Product content (Amazon) | $0.75 per product | 4.2 |
Frase | SEO content + outlines | From $49/month | 4.3 |
LongShot AI | Factual long-form blogs | Starts $19/month | 4.2 |
Copymatic | Landing pages & blogs | Starts $19/month | 4 |
Simplified | All-in-one marketing tool | From $20/month | 4.1 |
Scalenut | SEO-focused AI writing | Starts $20/month | 4.3 |
INK | SEO + writing assistant | From $39/month | 4 |
Narrato | Workflow + content ops | From $36/month | 4.2 |
ClosersCopy | Sales copy & frameworks | From $49.99/month | 4.1 |
Wordtune | Content rewriting | Free plan available | 4.3 |
Article Forge | Fully automated articles | From $13/month + Free Trial | 4 |
This list of AI writing tools isn’t random. I’ve personally tried most of them, and this is what I genuinely believe can help you scale your copywriting.
Can AI be Used for Good Copywriting?
Yes, AI can be incredibly useful for writing good copy, whether it’s for campaigns, emails, or SEO content, but only if you do it right!
Also, you have to admit that AI isn’t here to replace humans, because good copy will always need a human touch to feel natural, relatable, and relevant. So why is AI better?
I know it feels like shit. But AI is incredibly good for testing new ideas, experimenting with A/B copy, and doing more in less time. For example, if you ask a tool to “write a Facebook ad copy,” you can literally generate thousands of ideas, tweak them, and use them for your own purpose.
But this all depends on one thing i.e. writing the right prompt. If your input is vague or generic, the output will be too. So make sure it includes:
- Who you’re writing for
- What action you want them to take
- What emotion you want to trigger
- Also, a bit of context about your product or service
That’s when AI actually becomes useful.
But remember, AI can help with ideas, write more variations, and understand the intent of a copy. What will actually connect with your customers is how you make them feel. So there will still be a need for humans.
Best AI Copywriting Tools (Better Than ChatGPT)
When it comes to generating content, most marketers think of using ChatGPT, but believe me, there are many other AI copywriting tools that you need to try for better output.
So, let’s check out each of the best AI copywriting tools (including both free & paid options):
1. Copy.ai

Copy.ai is one of the most popular and easiest copywriting tools for generating quick, human-first copy. It’s perfect for writing ads, email subject lines, and blog outlines without spending hours gathering ideas.
It comes with over 90+ templates and workflows that make it simple to start any project. You just enter your topic, audience, and tone, and within a few seconds, it spits out multiple versions you can tweak and use right away.
What I love most is how natural the content sounds matching your brand voice. It rarely feels robotic, and I’ve used it to brainstorm headlines that finally clicked with my audience, saving me hours.
Key Features:
- 90+ ready-to-use copy templates
- Pre-built workflows for ads and blogs
- Real-time tone adjustment
- Brand voice customization
- Multi-language support
Pricing:
- Free: 2,000 words per month
- Pro: $49/month, unlimited words
- Team: $249/month, up to 5 users
- Enterprise: Custom pricing available
2. Writesonic

Writesonic can be your 24/7 AI team that helps with everything such as SEO, content creation, and even optimizing for both Google and AI search engines. It’s super useful for marketers who want to create optimized, SEO-friendly content without spending all day on it.
The platform integrates with popular tools like Ahrefs and Google Analytics to bring real-time data into your content creation process.
It also ensures that everything you generate is aligned with your brand’s voice and tone, making sure your content stays consistent across the board.
Key Features:
- AI-powered content creation for SEO and blogs
- Integrates with Ahrefs, Google Analytics, and more
- Real-time competitor analysis and data pulling
- Content optimization with AI-powered recommendations
- Multi-platform publishing with one-click integration
Pricing:
- Free Trial: $0, access to all core AI agents & tools
- Paid Plan: Starts at $16/month
3. Jasper AI

Jasper AI is another solid tool for writing clean, conversion-friendly copy that actually sounds like you wrote it. It’s known for writing long-form content like blog posts, landing pages, and even product descriptions without sounding robotic or boring.
It also comes with a “Brand Voice” feature that remembers how you speak and write. Once you set it up, Jasper keeps that tone across everything, making your content feel more like you, not like a copy-paste job.
Jasper is super helpful when you want to go beyond basic AI content. You can create entire content campaigns with it and even collaborate with your team in one place.
Key Features:
- Brand Voice to match your writing style
- Long-form assistant for blogs, emails, and web pages
- Campaign builder to create end-to-end content flow
- Jasper Chat for real-time AI writing help
- SEO mode powered by Surfer (for optimized content)
Pricing:
- Creator: $39/month, single user
- Pro: $59/month, up to 3 users
- Business: Custom pricing for large teams
4. Rytr

Rytr is an AI writing assistant designed to help you generate short-form content quickly and efficiently. Whether you’re writing blog posts, social media ads, or email responses, Rytr has over 40+ use cases and templates that provide you with ready-to-publish content pieces in minutes.
It helps you create content that sounds natural and mirrors your tone while saving you hours of work. Plus, with features like automatic editing and content expansion, Rytr ensures your content is ready to hit publish.
Key Features:
- Generate content in 20+ tones and 40+ use cases
- Plagiarism-free content creation with built-in checks
- Chrome extension for seamless writing anywhere
- AI-powered sentence/paragraph generation for content expansion
- Text editing tools like grammar check and rewording generator
Pricing:
- Free: 10,000 characters per month
- Unlimited: $7.50/month, unlimited generations
- Premium: $24.16/month, advanced features for freelancers
5. Hypotenuse AI

Hypotenuse AI is an all-in-one platform specially designed for eCommerce brands that can generate on-brand, SEO-optimized content 10X faster. It automates product descriptions, enhances images, and optimizes data, making content creation easier from your end.
But, it’s not limited to eCommerce, you can even use it for SEO and marketing copy that helps you enrich products and publish them successfully in the market.
Hypotenuse AI offers AI-powered solutions for everything from content generation to data enhancement, which can enhance eCommerce brands to scale operations while maintaining brand consistency across platforms.
Key Features:
- It can generate SEO-optimized product descriptions and titles in your brand voice
- Automatically enrich product data by filling in missing attributes
- Enhance product images to studio quality with AI-driven image enhancement
- Direct publishing to eCommerce platforms with performance tracking
- Bulk generate content with bespoke brand voice and SEO best practices
Pricing:
- Free Trial: Try for free, demo available
- eCommerce Plan: From $150/month
- Marketing Plan: From $19/month
6. Anyword

Anyword is a performance-driven AI copywriting tool that uses data to boost your conversions. It predicts how your copy will perform, so you know which version works best before you publish.
You can score headlines, ads, and email subject lines in real-time. Anyword can learn from your past content experiences and adapts its suggestions to match your brand’s style.
It works for both solo marketers and teams and with its flexible seats and detailed analytics, you can pick the top-performing message that totally matches your audience’s needs.
Key Features:
- Predictive performance scores for headlines, ads, and emails
- Real-time A/B testing suggestions to improve click-through rates
- Brand voice training using your own past content
- Unlimited copy generation with built-in performance insights
Pricing:
- Starter: $49/month, 1 seat, unlimited copy generation
- Data-Driven: $99/month, 3 seats, performance analytics
- Business: $499/month, 3 seats, custom AI models
- Enterprise: Custom pricing, enterprise-grade security and support
7. Describely

Describely is an AI-powered product content writing tool that is built specifically for e-commerce teams and marketplaces. It helps you write product descriptions quickly while matching them with your brand voice and optimized for SEO.
You can generate, edit, and manage thousands of product listings across categories without needing multiple tools or spreadsheets. It also auto-enriches product data to improve content accuracy and visibility.
Whether you’re launching new SKUs or refreshing old ones, Describely makes the entire product content workflow faster and more efficient.
Key Features:
- Bulk generate product titles and descriptions in seconds
- Auto-enrich missing product attributes from web or vendor data
- Built-in SEO optimization for higher organic rankings
- Custom brand voice support across large catalogs
- Integrates with major ecommerce platforms like Shopify and Amazon
Pricing:
- Pay-as-you-go: $0.75 per product generated
- Done-for-you Plan: Custom pricing
8. Frase

Frase is an all-in-one content and SEO platform designed to simplify research, writing, and optimization. It helps marketers and content creators generate high-ranking content quickly by analyzing top competitors and offering suggestions.
With Frase, you can create content that answers users’ questions, generate SEO-friendly blog posts, and track how well your content can perform over time. It’s an essential tool for businesses who are looking to scale their organic traffic.
With its AI-powered features, you can save time on research and optimizing overall content for better search rankings, engagement and conversions.
Key Features:
- Generate SEO-friendly articles with AI
- You can do competitive research among top-ranking keywords and topics
- Can integrate content briefs with recommended keywords and structure
- Easily perform an in-depth SEO audit to track content performance
Pricing:
- Start for Free: Limited features, 1 user, basic content generation
- Basic: $45/month, 1 user, 30 research documents/mo, unlimited AI words
- Team: $115/month, 3 users, unlimited research documents, unlimited AI words
- Enterprise: Custom pricing, unlimited users, custom workflows, and integrations
- Pay as You Go: $3.50 per Rank-Ready document
9. Longshot AI

Longshot AI is an AI co-pilot for long-form content and helps you plan, write and create SEO-optimized articles in a few clicks that can be easily ranked on both Google and AI search engines.
You can turn topic ideas into structured content trees, generate fresh drafts, and then interlink and optimize for SEO. And, it works best inside tools like WordPress, Google Search Console, and Semrush.
Key Features:
- Content tree planning for topic-focused article outlines
- FactGPT for real-time fact-checking and citations
- AI interlinking to boost on-page SEO naturally
- Custom brand voice uploads for consistent tone
- 25+ workflows including how-to, listicles, and pillar posts
Pricing:
- Premium: $19/month, 1 seat, 30 articles, 100 runs, 1,000 credits
- Pay As You Go: $29 one-time, 1 seat, 20 articles, 2,000 credits, 200 runs
10. Copymatic

Copymatic is an AI-powered content generator that helps you write high-converting copy, blog posts, and product descriptions instantly. It’s made for marketers, content creators, and eCommerce businesses.
With 80+ tools and support for 25+ languages, it lets you generate long-form articles, SEO content, and ads that actually convert for different audience needs. In short, it can work for you as your on-demand copy team which is available 24/7.
Key Features:
- 50+ AI writing tools for blogs, ads, and social media
- Long-form article writer for 1,000+ word posts
- Grammar checker and sentence rewriter for clean copy
- Adjustable creativity level and tone settings
- Built-in SEO recommendations and keyword research
Pricing:
- Pro: $19/month billed yearly, unlimited words, 1 autopilot project
- Team: $32/month billed yearly, unlimited words, 3 autopilot projects
- Enterprise: $66/month billed yearly, unlimited words, 10 autopilot projects
11. Simplified

Simplified helps creators pump out a month’s worth of content in under 30 minutes. It combines all your creative tools in one place, so you don’t need to jump between different apps anymore.
With Simplified, you can write posts, design graphics, make videos, and schedule everything to your social accounts—all from the same dashboard. No more headaches trying to make everything work together.
Teams love it because everyone stays on the same page. Your brand voice and style stay consistent across everything you create, and the AI handles the heavy lifting so you can focus on strategy.
Key Features:
- AI blog and copywriter for SEO-optimized articles
- AI image and video generation in one platform
- Social media scheduling with calendar and analytics
- Brand voice lock-in for fonts, colors, and tone
- Collaborative workspace with comments and Kanban boards
Pricing (billed annually):
- Simplified One: $20/month, 7 social accounts, 100K AI words, 100 AI designs
- Business: $55/month, 15 social accounts, 500K AI words, 200 AI designs
- Growth: $83/month, 30 social accounts, unlimited AI words, 500 AI designs
- Enterprise: Custom pricing, unlimited seats, SSO, priority support
12. Scalenut

Scalenut is an all-in-one SEO platform that helps you create content that ranks. It combines AI tools with human expertise so you can either do SEO yourself or have professionals handle it for you.
With Scalenut, you can plan, research, create, and optimize content all in one place. The platform shows you exactly what’s working for top-ranking pages and helps you build content that outperforms them.
Their Cruise Mode lets you write SEO-friendly blogs in under 5 minutes, saving you hours of research time. Plus, the AI ensures your content sounds human while hitting all the right SEO factors to rank higher.
Key Features:
- AI-powered content creation that’s factual and optimized for search engines
- Real-time SEO scoring that shows how your content stacks up against competitors
- Keyword clustering to build topic authority in your niche
- Content audit tools that identify optimization opportunities
- WordPress plugin for seamless publishing
Pricing:
- Essential: $20/month (annual) – 10 articles/month, perfect for beginners
- Growth: $32/month (annual) – 60 articles/month, ideal for growing businesses
- Pro: $60/month (annual) – 150 articles/month, best for marketing teams
- Managed Service: Custom pricing – Full done-for-you SEO with human experts
13. INK For All

INK is the only patented AI-powered SEO assistant that boosts your content performance by 450%. It helps you create, optimize, and protect your content all in one place, saving you from juggling multiple tools.
With INK, you can write blog posts, social content, and ads 10X faster while ensuring they rank high on search engines. Their Content Shield feature protects you from AI detection penalties and plagiarism risks.
What makes INK special is their Semantic Intelligence technology that helps you nail the exact topics and keywords your audience is searching for, without needing to be an SEO expert yourself.
Key Features:
- Patented SEO optimization that increases your chances of ranking by 5X
- Content Shield that protects your brand from AI detection and plagiarism
- AI keyword research and clustering to find untapped opportunities
- Real-time audience research for better conversion copywriting
- One-click AI image generation for visual content
Pricing:
- Professional: $39/month (annual) – Unlimited AI writing, images, and SEO for individual users
- Enterprise: $99/month (annual) – Team features with 3 paid users included, performance tracking
14. Narrato

Narrato is the ultimate all-in-one content platform where you can ideate, create, collaborate, and publish without switching between tools. It’s like having a content marketing department packed into one software.
Teams using Narrato report 2-5x faster content production and 80% lower creation costs. The platform combines AI-powered writing tools with project management features so your entire content workflow stays in one place.
Narrato has an AI Content Genie that works like an autopilot for your content marketing where you just share your themes and website URL, and it automatically generates fresh blog and social media content every week.
Key Features:
- AI writing assistant with 100+ templates for blogs, social posts, and more
- Content Genie that creates blog and social content on autopilot
- Team collaboration tools with custom workflows and task management
- Direct publishing to WordPress, Webflow, and social media platforms
- SEO content briefs with keyword research and competitor analysis
Pricing:
- Pro: $36/month (annual) – 4 users, 400,000 AI characters/month, perfect for solopreneurs
- Business: $96/month (annual) – 4 users, unlimited AI writing, ideal for larger teams
- Enterprise and custom plans available for specific team needs
15. ClosersCopy

ClosersCopy is a specialized AI copywriting platform built for sales-focused content that actually converts. It helps you create SEO-optimized blogs and persuasive marketing copy that turns readers into buyers.
Unlike general AI writers, ClosersCopy is designed with sales psychology in mind. Their frameworks are based on proven copywriting formulas used by top marketers, so your AI-generated content follows the same patterns that drive sales.
With their Superpower SEO Update, you can create content that ranks well while maintaining that persuasive edge. Their active 12,000+ member community shares tips and frameworks, constantly improving what’s possible with the tool.
Key Features:
- 700+ copywriting frameworks based on proven sales formulas
- Longform editor for creating full sales pages and blog posts
- SEO Audit tool that analyzes and improves content for search engines
- SEO Planner for keyword research and content planning
- Custom workflows to simplify your content creation process
Pricing:
- Power: $49.99/month – 300 AI runs/month, 50 SEO audits/month, 2 seats
- Superpower: $79.99/month – Unlimited AI writing and SEO audits, 3 seats
- Superpower Squad: $99.99/month – Team features for larger organizations
16. Wordtune

Wordtune is an AI writing assistant for paraphrasing, rewriting, and polishing text to help you write better and more appropriate content. It helps you express thoughts clearly and confidently while drafting emails, articles, or social posts.
It offers context-based rewrite suggestions that match your style, so you always sound like yourself. You can also flip between casual and formal tones with a click, making your message fit any audience.
With its Chrome extension and app, Wordtune works anywhere you write. It even checks facts against reliable sources, so your content stays accurate and trustworthy.
Key Features:
- Contextual rewrite suggestions to match your unique style
- One-click switch between formal and casual tones
- Advanced proofreading for spelling, grammar, and phrasing
- “Continue Writing” feature to beat writer’s block
- Smart synonym generator to supercharge your vocabulary
Pricing:
- Basic: Free, 10 rewrites/day, 3 summarizations/mo
- Advanced: $6.99/mo (billed annually), 30 rewrites/day, 15 summarizations/mo
- Unlimited: $9.99/mo (billed annually), unlimited rewrites & suggestions
17. Article Forge

Article Forge is the first fully automatic AI writer that creates 1,500+ word articles with a single click. It researches, plans, and writes long-form content for you in about 60 seconds.
It uses deep learning models similar to Google’s own algorithms, so your articles are SEO-optimized and built to rank. Every article you create is unique and passes Copyscape checks, saving you from plagiarism and getting ready to publish articles.
You can also generate articles in bulk or extend existing drafts indefinitely. It even writes about breaking topics in real-time, making it ideal for busy marketers and agencies.
Key Features:
- 1-click generation of 1,500+ word, SEO-optimized articles
- Real-time research for current and evergreen topics
- Bulk article creation for scale without extra cost
- Deep learning ensures unique content that passes Copyscape
- “Avoid AI Detection” mode to read like a human-written text
Pricing:
- Standard: $27/mo (billed annually) – 250,000 words, 1 user
- Business: Custom pricing – 500,000+ words, multiple users, dedicated support
Each copywriting tool has its own strengths. One is better at SEO content, while the other excels at marketing copy or short-form content. So, make sure you evaluate your needs and choose the best one that aligns perfectly with your goals!
What’s Next?
Finding your desired AI copywriting tool might be difficult, so I’d suggest you check whether you need it for SEO content, ads, or emails.
By clearly identifying what you need, you can pick a tool that’s perfectly built for that feature and help you get better output.
Also, I would say try experimenting with different tools (by trying their free trials) so you can decide which one aligns best with your goals and budget.
That’s it! If you’d love to know more about AI tools, I recommend checking out AI SEO tools and digital marketing tools that are helpful for overall marketing purposes.
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