8+ Best Free AI Tools for Digital Marketing

You already know how competitive the Digital Marketing industry is. And you’ll be left behind if you don’t leverage AI, which most marketers use, in their projects. Also, by using AI in your Digital Marketing strategy, you are actually reducing your extra time and effort.

Therefore, after thorough research, I found more than 8 best free AI tools for Digital Marketing that will definitely work for all your projects, no matter which niche you’re working in.

Can we start exploring these AI tools?

How can AI tools help you in Digital Marketing?

AI is currently at an all-time high in usage for various tasks, effectively reducing your time and eliminating repetitive tasks. Given the numerous repetitive tasks, creative demands, and the need for unique content in Digital Marketing, AI provides swift responses.

These responses can be utilized to gain quicker exposure compared to competitors and achieve higher rankings (if you have a website) or save time (when working for clients).

Moreover, as AI tools often come in assistant and chat forms, they can simplify several aspects:

• AI tools can help generate high-quality content tailored to your requirements and targeted sentiments.
• They assist in analyzing data and offer appropriate actions.
• AI tools can be instrumental in kickstarting your website with effective SEO techniques for higher rankings.
• Crafting multiple marketing copies and testing to determine performance is another area where AI excels.
• Generating ad copies for upcoming campaigns is made easier by AI, especially if you’re not familiar with the target audience.
• AI tools contribute to enhancing overall conversation and Call-to-Action (CTA) positions, improving return on investment (ROI).

The possibilities of AI tools in enhancing your Digital Marketing strategies are endless. I’ve highlighted the crucial roles of AI, and they will undoubtedly add value to your efforts.

Pros & Cons of Using AI Tools in Digital Marketing

Yes, there are both advantages and disadvantages associated with using AI tools. I won’t say they’re worthless, but it’s essential to be aware of them. This knowledge can help you tailor your strategies to work effectively for you.

Let’s cover the Pros first:

1. AI can assist in creating personalized and enhanced content tailored to your business needs.
2. It helps analyze large amounts of data and files, providing quicker results compared to a human.
3. AI aids in various tasks such as designing, coding, presentation making, data representation, content writing, and more.
4. AI tools contribute to delivering unique and enhanced customer service through chatbots, help assistants, answering questions, and generating leads.

Now, let’s explore some of its cons:

1. While AI tools are excellent for minimizing time, sometimes they may offer general solutions ( *be sure to edit according to your brand voice).
2. Some AI tools may have initial costs, but many popular ones are free (as smartly listed below).

Now, we’re ready to delve into each of the best AI tools to simplify your marketing efforts. Are you excited?

[Must-Try] Best Free AI Tools for Digital Marketing

1. ChatGPT

ChatGPT can be your go-to AI tool for effective Digital Marketing, helping you with writing great content, crafting email copies, creating sales pitches, and generating targeted audiences for your campaigns (and more).

A recent update from ChatGPT introduces precrafted prompts, saving you a significant amount of time during interactions.

Key Features & Pricing:

1. Content Creation – Analyzing, writing, and providing you with effective content.
2. Assisting in the analysis of large files and data with just a few simple prompts.
3. Aiding in writing, editing, and crafting new code pieces for your content.
4. Helping generate images according to your desired requirements.

ChatGPT is free for everyone, with a paid version also available.

2. Chatfuel

Chatfuel is a messaging platform that aids brands, businesses, and ecommerce marketers in automating their shop connections (formerly WhatsApp) to receive automated messages.

This can help you manage all your customer data and interpret it according to your needs.

Key Features & Pricing:

1. Chatfuel helps create custom chatbots according to brand needs and automates messages.
2. Chatbots can easily be integrated into websites, focused on defined messaging, and triggered messages.
3. It offers multiple chatbot templates to start with (no technical knowledge required).

Chatfuel starts with a free plan (limited to 50 conversations only) and goes up to premium plans (starting at $100).

3. MarketMuse

MarketMuse is a content planning (akin to a content strategy) platform designed to deliver the results you desire for your entire site or if you’re interested in building a content strategy for your brand.

MarketMuse isn’t for content writing, but rather, it excels in planning your content, addressing a common concern for many marketers.

Key Features & Pricing:

1. Simplifies content writing by condensing what would take 100 hours of work, minimizing keyword research, content research, and organizing your content plan.
2. Assists in identifying pages that need attention, offering solutions and recommendations.
3. Provides techniques and tips to help outrank your site compared to competitors.

MarketMuse offers a free plan and premium plans.

4. Flick

Social media is crucial for any brand, but it can also be time-consuming. Flick addresses this challenge with its AI-powered solution, significantly boosting your productivity by up to 10 times.

It also provides resources to gain more insights, aiding in optimizing your social media presence and contributing to brand building.

Key Features & Pricing:

1. Flick excels when you don’t want to invest time in hashtags, serving as an overall hashtag manager.
2. It helps curate content or offers with trending ideas for effective use on social media.

Flick is a premium-based AI tool, offering a 7-day free trial.

5. Synthesia

Synthesia is highly popular among video marketers, offering the ability to create mind-blowing AI-generated videos. It proves to be an invaluable leverage for new brands, showcasing their value to people effectively.

Key Features & Pricing:

1. Synthesia is a straightforward video creation platform, seamlessly converting text to video.
2. It can also generate content based on a few choices you select, making the process efficient and easy.
3. A perfect blend to deliver videos that include a call to action, a clear message, and an actionable step.

Synthesia is available for a free demo video creation, but it primarily operates on a premium plan.

6. Influencity

Influencity stands out as an excellent influencer marketing AI tool, aiding in the creation of a perfect strategy to achieve the highest return from influencers and fueling brand growth.

Key Features & Pricing:

1. Assists in identifying influencers that align well with your business, providing more value.
2. Can generate results based on demographics, interests, needs, etc.

Influencity is a paid tool but offers a 7-day free trial.

7. Notion AI

Notion AI proves to be an excellent AI tool for enhancing productivity for a majority of marketers. It aids in writing, brainstorming ideas, and consolidating them into a single table, catering to the needs of every marketer.

Key Features & Pricing:

1. Provides results for organizing your content, assisting in streamlining your consistency.
2. Helps add workspace tools that expedite your planning.
3. Overall, it increases your productivity by allowing the attachment of many triggers.

Notion AI is free with a basic plan but generally costs $8-$10 a month.

8. Copy AI

Copy.ai is a widely recognized platform for crafting ad copies and marketing campaigns, tailoring your strategies to reach the perfect audience group. It has gained popularity among various digital marketers.

Key Features & Pricing:

1. Tailors ad copies according to specific options and target sets.
2. Proves to be time-saving for advertisers in effectively targeting their audience.

You can begin with a free trial, but it is generally a premium tool.

9. Undetectable AI

AI-generated content has become spammy for many websites, but Undetectable AI can assist in rewriting or transforming AI-generated content into more human-like text, offering a solution that works well for everyone.

Key Features & Pricing:

1. Identifies AI-written content and even reveals if it’s copied from a specific AI tool, such as ChatGPT or Bard.
2. Rewrites content, eliminating the AI-like characteristics.
3. Aids in humanizing your content.

Undetectable AI is free to use.

Conclusion

Having covered all the best free AI tools for Digital Marketing, I believe you’ll find most of these tools relevant and capable of saving you valuable time.

These AI tools not only enhance productivity but also streamline your marketing efforts, which is crucial.

If you’re aiming for robust marketing for your business, I’m here to assist. Simply provide your email via the Contact Us page, and I’ll prioritize delivering results that matter most to you.